By 2012 the New Zealand Film Archive collection contained over 150,000 items including moving-images from 1895 to the present day. The collection includes predominantly New Zealand features and short films, newsreels, documentaries, home movies, music videos, television programmes, commercials, experimental films and video art. The collection also contains items with significant Māori content, including records of karanga, whaikorero, iwi and hapu whakapapa, powhiri, wharenui and marae, kapa haka, Waitangi Day events (from 1934), raranga, tukutuku and whakairo. There are also stills, posters, scripts, clippings, printed programmes, publicity material, production records and files, personal records, storyboards, props and costumes, animation cells, taped interviews, glass advertising slides, ephemera and equipment.
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A karanga is a formal, ceremonial call and response at the start of a pōwhiri (welcome ceremony) between the tribal community of a marae (traditional Maori pa or tribal grounds), or equivalent venue, and a group of visitors. The karanga is given by women only. The woman performing the call for the welcoming group is called the kai karanga, while the woman responding on behalf of the visitors is called the kai whakaatu. The karanga follows a format which includes a series of discussions (such as whaikorero, mihi and whakawhanaungatanga) and addressing and greeting each other and the people they are representing and paying tribute to the dead, especially those who have died recently.
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