2 Sentences With "ad verecundiam"

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An argument from authority (argumentum ab auctoritate), also called an appeal to authority, or argumentum ad verecundiam, is a form of argument in which the opinion of an authority on a topic is used as evidence to support an argument. Some consider that it is used in a cogent form if all sides of a discussion agree on the reliability of the authority in the given context. Other authors however consider it to always be a fallacy to cite an authority on the discussed topic as the primary means of supporting an argument.
Argumentum ad populum is a type of informal fallacy, specifically a fallacy of relevance, and is similar to an argument from authority (argumentum ad verecundiam). It uses an appeal to the beliefs, tastes, or values of a group of people, stating that because a certain opinion or attitude is held by a majority, it is therefore correct. Appeals to popularity are common in commercial advertising that portrays products as desirable because they are used by many people or associated with popular sentiments instead of communicating the merits of the products themselves. The inverse argument, that something that is unpopular must be flawed, is also a form of this fallacy.